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SPOOKY PIXEL
UNIVERSITY
Spooky Pixel University is our ongoing educational series focused on haunted attraction marketing, branding, storytelling, photography, and guest experience design. Through real-world case studies, strategy breakdowns, and practical creative insights, SPU explores what makes modern horror experiences connect with audiences — and what helps turn casual guests into returning fans.
LESSON SPOTLIGHTS
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Lesson 1: What Makes a Good Logo?
Lesson 2: Using AI for Haunt Marketing
Lesson 3: Three Tips to Get Killer Promo Photos
Lesson 4: Social Engagement DOES NOT Matter...
CASE STUDIES
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Building Fear, Building Fandom
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